Events Diary




15th Public Relations and Communications Summit

Novo Nordisk Inc., 800 Scudders Mill Road, 08536, Plainsboro Township, NJ , USA

22 July 2019 - 23 July 2019



Summary
The only conference dedicated to providing life science communicators with industry updates and best practices for successful communication strategies during today’s complex healthcare environment.


Overview
As a PR communicator within the life science industry, you have a lot on your plate, with (sometimes untrue) stories being shared around the clock. Instead of proactively working with the media to highlight the positive work your company does, you may feel like the bulk of your work is reactionary as you determine how to best respond to false claims, negative stories, and the industry’s overall negative perception. You are charged with trying to position your organization in a positive light and must balance the urge to set the record straight with the risk of appearing like you’re being defensive.

Built on a foundation of fourteen years of informative, relevant content and attended by communicators representing all segments of the healthcare ecosystem, the 15th PR and Communications Summit is designed to provide you with in-depth, tactical presentations that present you with a road map to implementing similar programming at your organization and insights into some of the leading healthcare trends impacting the industry today and in the future. This unique format allows you to leave the conference with a game plan for when you return to the office and a forward-looking ideology that can help shape your long-term communications strategy.

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